Essay about Bus 642 Week 3 Assignment - 809 Words

WEEK THREE EXERCISES Making Research Decisions, 5 One of the problems in developing rating scales is the choice of response terms to use. Below are samples of some widely used scaling codes. Do you see any problems with them? a Yes—Depends—No b Excellent—Good—Fair—Poor c Excellent—Good—Average—Fair—Poor d Strongly Approve—Approve—Uncertain—Disapprove— Strongly Disapprove A, because Yes – Depends – No is too vague. Particularly the word ‘depends’ is too vague and you are not able to get a good idea of what the true result is. You need a scale with more degrees and stronger choices to gain a full idea of circumstances. Terms in Review, 1 Explain how each of the five evaluation factors for a secondary source influences†¦show more content†¦State Farm article, 1-5 1. Identify the various constructs and concepts involved in the study. State Farm is trying to create a study in order to prevent as many recurring accidents while making areas safer. The new data will be used to identify patterns of problems. 2. What hypothesis might drive the research of one of the cities on the top 10 dangerous intersection list? Of the top 10 listed dangerous intersections, I believe one has had the most frequent similarities when compared to each documented accident. 3. Evaluate the methodology for State Farm’s research. I think State Farm’s methodology for research is awesome. By evaluating cities and their listed accidents, they are helping create a list of the top 10 most dangerous intersections. This is helping these specific cities by allowing them to qualify for a $20,000 grant â€Å"to defray the cost of a comprehensive traffic engineering study of the intersection.† (Cooper, Schindler) 4. If you were State Farm, how would you address the concerns of transportation engineers? As the transportation engineers calculate data for accidents, they also go out and see how adequate the roadways and intersections are for travel to ensure safety while proposing implementation of improvements. First, I would have them look at the different areas and population, what kind of transportation is being used to transport through them (capacity and volume for vehicles to travel through). Also, IShow MoreRelatedWk 5 Assignment Essay examples1297 Words   |  6 PagesWeek 5 Assignment Kanit Dararutana Dr. Thomas Hennefer BUS 642 – Business Research Methods Tools Ashford University 4 February 2013 Week 5 Assignment Making Research Decisions 2) Suppose you were preparing two-way tables of percentages for the following pairs of variables. How would you run the percentages? a) Age and consumption of breakfast cereal. 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Abccd Free Essays

Summary McDonald’s announced last week that calories of all its food will start showing on in-store menu boards. The question is why McDonald’s did this so fast. (DM) Even it is part of President Obama’s health-care law in next two years. We will write a custom essay sample on Abccd or any similar topic only for you Order Now (EMP) In this transparency age, Companies that are open and honest get rewarded for it, even if they are not perfect. Those that try to hide negative things will be slammed. (SRB) Nowadays, consumer wants companies which is honest and open, it means the band names are much important than the quality and price of their products. It is important that corporations show the details of their products such as where they made, how to made, what material is used. Customers view the companies being transparency and honest. Regarding to McDonald’s decision making, it show their product details can let their customers consider whether these foods are unhealthy. Customers can choose the foods base on their favorite, calories and the taste of foods. McDonald’s demonstrate their social responsibility to people and being more popular. As some small companies easier to afford human personality, they were benefit in the court of public opinion. McDonald’s is one of the company haven’t get this concept once; they try to avoid publicity and disclosure. But they try to make public themselves nowadays. Before they implement this policy, they lack of transparency. So, they provoke a lot of online blogs and postings form anti-McDonald’s activists. They publicize McDonald’s good is a main reason why children obese. After they make public their calories, more people reduce to talk about their rumor. According to the article â€Å"McDonald’s Enters the Age of Transparency† Posted by: Larry Popelka on September 18, 2012 from Bloomberg Business week. The McDonald’s announced last week that calories of all its food will start showing on in-store menu boards. in this case, it involve three management theories ; concepts. First, in view of the management environment concept, there are a changing of environment which McDonald’s need to respond. Consumer wants companies which is honest and open in this transparency age. It is important that corporations show the details of their products such as where they made, how to made, what material is used. Second, is the social responsibility concept. McDonald’s increase their transparency. In order to, they clarify the rumor from public. The rumor include their products is the main reason why most of children have child abuse problem. They append the food label on the food packing. The aims of it is hope the public understand the element of the food. Finally, based on the decision making concept, the anti-McDonald’s groups whose publicize its goods is a main reason why children obese is the threats of McDonald’s, so they need to respond to it by analyzing options, and making determinations about specific courses of action. By following concept, these are the implications of McDonald’s on management aspects. How to cite Abccd, Essay examples

Assess the contribution of social action theory to our understanding of how society operates free essay sample

For years, social action theorists have sought out to understand how society operates. Unlike structuralists for example Marxists, action theorists are a micro level approach where they find the study of the individual and their interactions within society more important to our understanding. Action theorists are more voluntaristic, they believe that individuals possess agency where they have the ability to be free agents in themselves and in shaping society. Max Weber is well known within sociology as one of the founding fathers. He believes that over-generalisation should be avoided as much as possible and we should understand human action, hence ‘social action theory’. Weber contributed four ideal types that should be used to study particular situations; traditional action, affective action, rational value-oriented action and rational goal-oriented action. Weber’s approach of these four different ideal types led him to methodological individualism, this is a focal point on how people interact in social situations and how these interactions are not determined by a social structure but by the individuals response to the situation that develops society and is what keeps society operating. However, Weber’s approach to society has been criticised on a couple of grounds. Phenomenologist, Schutz argued against Weber for him being too individualistic in his views of societal interaction. This is because Schutz argues that it cannot explain the shared natures of meanings that society has and therefore the deeper meanings that people label particular actions too cannot be uncovered. For example, within the education system when a child raises their hand in class they mean to answer a question, however Schutz states that Weber fails to develop how the child’s peers come to have a collective meaning to the hand-raising. Weber has also been criticised for using verstehen because this implies that we can put yourself in another individuals place, when in actual fact we cannot be the other person and understand their deeper motives. Developing from Weber’s idea that social order in in actual a product of methodological individualism, G. H. Mead believed in social interaction which is the idea that all individuals have a common meaning of symbols. Mead argued that a persons self has two parts the ‘I’ and the ‘me’, the ‘I’ is the part that reflects on our actions and the ‘me’ is the self the exists in interactions with others. For example, a student takes on the role of the teacher in a classroom when the teacher is speaking, Mead argues this is because society has shared symbols that engages individuals within social interaction. Symbolic Interactionist, Blumer used Mead’s work to outline his assumption that depending on the object depends on how the person acts towards it however these meanings are the product of the social interaction and then these meanings are filtered through a persons reflective sense where they make sense of the situation. Similar to Blumer, Goffman uses a dramaturgical analogy to describe social interaction. He argues that social order is down to the actors using impression management within a social interaction. Goffman uses a backstage where an individuals performance is planned and an onstage analysis where the individual plays the role. In this way Goffman has a performance analogy where people play their roles to scripts and this is how people then interact within their society. However, symbolic interactionism has been criticised on many grounds. Firstly, it doesn’t take into account the structural problems, it focuses on one-to-one interactions and doesn’t explain class or ethnic inequalities. It also fails to explain the consistent patterns in behaviour, Functionalists argue these patterns result from shared norms that dictate behaviour. Other critics such as Ethnomethodologists argue that interactionists fail to explain how actors create the meanings of the symbols. Phenomenologists like Ethnomethodologists believe there is not social structure out there but it is a social construct made by the individuals. Phenomenologist, Husserl argues that the society we live in is a product of our mind because we get information from mental acts that are categories we use to group information and give them meaning. Schutz uses this idea and argues it applies to how people share them in society. Using the term typification Schutz, explains how people have shared meanings of particular social contexts. These are agreed upon to stabilise and clarify within a social interaction as commonsense knowledge and without these social order would not be possible. Luckmann argues against Schutz rejecting his view that society is only an inter-subjective reality. Luckmann points out that Schutz sees all of society socially constructed by individuals that create the society which then takes on a life of its own. Luckman sees Schutz as failing to see the the structures in society that constrain us to become an individual in society, for example laws in the Catholic Church about homosexual relations. Ethnomethodology (EM), like all action theorists discussed use a micro approach, and it studies the methods that people use to create social order. Garfinkel arguedit is a shared system between people in social interactions that creates the shared meanings and makes them possible. Garfinkel used indexicality to describe how nothing has a fixed meaning and it always depends on the context. This is a threat to social order because of the instability, however Garfinkel uses reflexivity to the commonsense knowledge we use to construct a sense of meaning, maintaining the social order. However, EM’s have been criticised because it assumes that human behaviour is cooperative and ignores the conflict and power within society that disrupts the social order. For example, Marxist Althusser would argue that the commonsense knowledge is really just the bourgeoisie using the ideological state apparatus (ISA) that maintains the social cohesion for capitalism. Another argument is In conclusion, social action theorists move away from the macro structuralist approach and takes a more micro approach that helps them to understand the meanings and focus in on the social interactions. However, by ignoring the macro approaches, social action theories fail to recognise the larger scale conflicts in society that Marxists and Feminists are able to understand because of the macro structural approach.